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Xacus Golf Cup
70 Years of Style, Tradition and Contemporary Vision
To celebrate its 70th anniversary, Xacus presents the Xacus Golf Cup: a special project that brings together elegance, heritage and sporting culture within some of Italy’s most iconic golf locations.
This milestone reflects seven decades of research, tailoring savoir-faire and a continuous commitment to the evolution of menswear.
The Golf Cup embodies this spirit, offering an exclusive experience that expresses the brand’s values through authentic moments of connection, movement, and shared passion.
Three exclusive events will define this celebratory journey, hosted in prestigious locations where tradition, nature, and lifestyle come together in perfect harmony.
Three Stages, One Vision
The Xacus Golf Cup opened at the historic Golf Club Villa d’Este, overlooking Lake Como and approaching its centenary in 2026 — a timeless setting chosen to inaugurate a project devoted to contemporary elegance, refined style, and the culture of beauty.
Throughout 2026, the journey will continue with a series of signature events dedicated to the Xacus community, where sport, heritage, and lifestyle meet in perfect harmony.
- Golf Club Ca' Amata — June 2, 2026
- Golf Club Monticello — September 12, 2026
The initiative is represented by Mariano Di Vaio, Italian entrepreneur and internationally renowned content creator, recognised for his contemporary aesthetic and close connection to the worlds of fashion and lifestyle.
Active Shirt: performance in motion
At the heart of the initiative is the ACTIVE SHIRT, a performance shirt designed to move naturally with the body while maintaining a refined aesthetic.
Made from next-generation technical fabrics, it combines comfort, breathability, and stretch with an elegant silhouette —perfectly aligned with a dynamic, contemporary lifestyle and the world of golf.
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